I’ve heard the saying ‘build boring businesses’ before and was wondering, is it important to build a product that you are passionate and interested in?
Is it better to find a niche thing you are interested in and work on that, or build something for a niche that is somewhat uninteresting to you?
Would love to hear what you guys think of this and if you are passionate about what your business does.
First business I started, my partner and I both worked 100 hours a week, no vacation for the first two years. I could never have done that if I wasn’t really into it. Your mileage may vary.