I own a hair salon. Typically, November is my busiest season. It has been SO quiet. A lot of my colleagues are also saying the same thing and have had to close up shop because of it - or get a second job.
People keep saying it will get better and the economy will bounce back but I don’t know. I am so close from just throwing in the towel, closing up shop and getting a corporate gig.
I help contractors/remodelers with all things digital marketing in the San Diego area.
My clients who are invest in the following are doing well:
Crafting good offers
Project management/SOP software like Asana
High quality before/after photos & video
Fast websites with SEO dialed in
Direct mail
Solid sales people to close
The ones that are missing one or more of those pieces are struggling big time with interest rates, inflation, discretionary spending cuts, (good) employee retention.