Long story short, we came across someone real who blasts 300 million emails a month. Her list is composed of a large segment of our customers.
We are in talks currently but I was wondering if anyone else here blasted to that magnitude and whether they saw any possible liabilities relating to domain score since our site will be linked within through a CTA.
For those that did, how did it turn out? Were there any things you would have done differently with your first blast on that size?
If your IP is warm enough for 300M emails, you wont have a problem.
However if you normally send ie 10k emails a day, its likely that 90% of this 300M messages will be blocked by ISP’s or redirected to spam and your send IP is rekt + sender domain score in the gutter.
It will take months to recover.
It doesnt matter to where your redirect from your CTA’s, this can be Google or your own website. It matters from which domain Email is sent from, and obviously if you have configured it properly on auth side - DKIM, SPF, MX records etc.