Greeting fellow startup fanatics! So I’m facing an interesting situation. I currently run 3 business. 1 is a security software development program. 1 is a digital marketing consulting company/agency. And 1 is a cyber security firm that works exclusively with nonprofits. (The whole brand and culture is built around that I I don’t want to mix clients)
I have been asked by a fellow business owner if I would do cybersecurity consulting for small businesses. This is not new to me, however I am focused on growing my businesses. This business owner has a network of over 300 businesses that I could immediately plug into, do cyber security assessments, remediation, and convert to retainer clients. The opportunity seems crystal clear. And I can also use this network to expand my reach for launching the security software product my company is developing. So it seems doubly clear. I know it will be a lot of work, but I also know I can do it. And long term it would be a great move… But I’m still not sure…
There aren’t many people who are in your situation. They would love to be sorting dilemma like this
Good luck with the interesting situation