Greeting fellow startup fanatics! So I’m facing an interesting situation. I currently run 3 business. 1 is a security software development program. 1 is a digital marketing consulting company/agency. And 1 is a cyber security firm that works exclusively with nonprofits. (The whole brand and culture is built around that I I don’t want to mix clients)
I have been asked by a fellow business owner if I would do cybersecurity consulting for small businesses. This is not new to me, however I am focused on growing my businesses. This business owner has a network of over 300 businesses that I could immediately plug into, do cyber security assessments, remediation, and convert to retainer clients. The opportunity seems crystal clear. And I can also use this network to expand my reach for launching the security software product my company is developing. So it seems doubly clear. I know it will be a lot of work, but I also know I can do it. And long term it would be a great move… But I’m still not sure…
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