I have recently opened a hardware store and my friends and family constantly keep telling me that I need to get a website up quickly.
As someone who doesn’t consider himself to be “tech savvy”, I fail to see the point in having one as I get enough traffic through my “plain” brick-and-mortar storefront.
Some questions for small business owners who already have a website or plan to get one would be:
What is your reasoning for creating your website?
Why not use Amazon, Shopify, or a similar platform?
Was it profitable?
I mean… You could make a landing page (a one page website) for free with something like wix. Then sign up for Google business and point that profile to your site. But in the end. Everyone will look at Google. Ask your family and friends to give you five stars and a review. If you’re selling hardware you don’t need to build a community. You just need to sell a dude some screws. They don’t care about that. But they may look for “hardware stores near me” and you should have a web presence for thay. Signing up and getting listed with Google business is free. If you’re not tech savvy have someone help. Should take like 20 minutes.