My dad has an online etsy shop selling cutting boards and charcuterie boards, all handmade, primarily in maple, walnut, and cherry. I go with him to local craft and artisan vendor events to sell as well, and not sure how I can help him. He’s got a variety of items, sizes, and price points from $30-$150, but for some of his nicer boards, he gets lots of looks, but rarely any bites. We hear over and over “that sure does look amazing, but it’s just too nice to use!”. How do we overcome this? What does this even mean? I thought all people wanted nice things, and if it’s utilitarian, even better!
Try making uglier products
Seriously you can try out on a small scale and make just a few uglier but well made products and see if they sell
Perhaps people are trying to tell you that all of these cutting boards are mastering class works of art that make people feel like that they are slicing tomatoes on the Mona Lisa or something