I own a houseplant shop in Oxfordshire and have had a fairly rough few years ( luckily I have other incomes for mortgages etc)
The last few week have been basically dead and I have been pretty much paying to be open.
Is anyone else in a similar situation? How do you deal with it?
I’m in the brink of walking away but I have literally bleed for this place!
Don’t fall for the sunk cost fallacy. A common trait many very successful individuals have is actually knowing when to quit. Our society just doesn’t really value that and it doesn’t sound good so that goes under appreciated. Interesting book was written about this: https://www.goodreads.com/en/book/show/60097435
Point being, don’t let the fact you’ve worked hard to get this point stop you from making a rational decision. If the business isn’t working, it’s not working. The sooner you cut the cord, the sooner you can get back to investing your finite time and money in more rewarding (financially or otherwise) pursuits.
Only you know if it really makes sense to close your business, but it kind of sounds like that’s where you’re brain is leading you.