Entrepreneurs need to test their assumptions if they’re to build a valuable, enduring business. What assumptions did you have when you started your business and how have they changed as your business grows?
Entrepreneurs need to test their assumptions if they’re to build a valuable, enduring business. What assumptions did you have when you started your business and how have they changed as your business grows?
That you’ll see results quickly. This may be true if you put in a lot of time and effort and have previous experience, but engines & businesses take time to grow. You have to experiment & refine, build relationships & network, & it’s a long game full of testing / iterating on strategy & execution.
As your business grows, you learn what works to drive impact. Don’t let lack of tangible results when you’re first starting out keep you from putting in the work - it will pay off if you are consistent.