So, I am pretty sure it’s a known fact that people get pissed at ads, salesmen, and general marketing. Even if the product is useful and good, people still rail at the person promoting it. But, as entrepreneurs, marketing is one of the biggest aspects of our work.

How do you market your product uniquely and interestingly? I know that no matter how good a marketer you are, some people will always be pissed at you.

I want to hear your thoughts on how to engage the most amount of people. And then make them try out your product.

  • NWmba@alien.topBEnglish
    1·
    1 year ago

    wrong thinking Here.

    1. marketing a product includes promotion but is not only promotion. Also think product, price, place.
    2. if ads, salesmen, etc didn’t work people wouldn’t use them.
    3. what people rail at the person promoting the product? Have you experienced this or is it just a meme? Are these people your target market?
    4. Properly positioning your product means understanding the customer, thinking where they will be, and communicating in a way that addresses their issues in a language they understand. It might include ads and sales people. It might not.
    5. I don’t get annoyed at sales in general, I get annoyed at cold calls specifically. They’re usually for highly competitive products and services that I’m not in the market for. They call me, don’t immediately say why they’re calling, which is a dead giveaway, and ask questions about me to get me talking and waste my time. Does it work? It must. But my annoyance is because I get like 15 calls a week about software development, recruiting, SEO, etc. it’s a crowded market and I’m being interrupted. So if you’re afraid of annoying people, avoid products with crowded markets That rely on cold outreach.
    6. I get annoyed with ads that block me fro m what I want to read or see. Not ads in general. It’s 2023, content has a price, and free content means the price is ads. It’s fine so long as they don’t spam my email, prevent me from closing a window or tab in my browser, etc.
    7. with that in mind, what’s the product, who’s the audience, where do they spend time and attention, and what type of language do they use? Fit those criteria and you’ll probably be fine.